More Than Just Drop Shipping

FEATURED COMMENTARY

By Colette Marshall
Affiliate Manager

Over the past few months, I've been lucky enough to be able to speak with many of you and also review by request and interest many of the websites and campaigns that each of you are involved in. There are some common elements that I have noticed that I'd like to bring to your attention and give you some content suggestions and ideas.

#1: Focus your content on MORE than drop shipping.

Drop Shipping is still a preferred method of product sourcing for the ecommerce industry, but the online industry is forever growing and expanding. As retailers and auction sellers become more successful within their ecommerce businesses, they begin to realize the benefits of ordering in light or larger bulk quantities so that they can get deeper wholesale discounts. Deeper discounts mean increased profit margins, decreased retail prices and keeps the retailer hands on with their own inventory (avoiding back orders). This is becoming more popular in high competition, price driven markets such as eBay. Worldwide Brands has expanded the product sourcing options available to online retailers and auction sellers. For example, The Light Bulk Wholesale Directory answers this need to find trusted suppliers who will provide wholesale prices to minimum orders less than $500, just as The General Wholesale Directory contains Suppliers who work in larger volumes. Bottom Line: The Premium Product Sourcing Package has everything an online retailer needs to fill their product sourcing needs and grow their business from the ground up.

#2: Market Research is a hot topic

Many years ago, there weren't as many online businesses out there to worry extensively about what products to sell. Those times were unfortunately short lived. It is increasingly more and more important to conduct extensive market research on what are the right products to sell. Online entrepreneurs are looking for products that will help them do that quickly and more efficiently. Worldwide Brands developed the Market Research Wizard for exactly this reason.

#3: Content! Content! Content!

I'm sure you're tired of hearing this one. We all receive them. The newsletters and emails that explain how Content is King on the internet. I'd like to revise it a little though. It should say: Fresh Content! Relevant Content! Individual Content! The reason I say this is that people like reading about what others recommend, but they like to hear it from the first person (I, me, etc.) as well as from the industry experts. Worldwide Brands prides itself on providing ecommerce consumers with ecommerce knowledge at their fingertips through the radio shows that we write and host, and the articles that are available on our site. All of these are available to our affiliates. We encourage using them to spark content ideas. They can also be repurposed for your site as long as the original author and Worldwide Brands are credited. But that just screams more affiliate links on your site meaning more chances to earn commissions.

In summary, Worldwide Brands is about more than just Drop Shipping. It is also about educating the online businessman on the best product sourcing methods, the best market research techniques, and providing trusted resources that all online entrepreneurs need to make their businesses successful. As an affiliate, use all of these tools to better educate your site visitors AND to earn more commissions for yourself!

For access to all of our Affiliate Tools, click here: Affiliate Center

SUGGESTIONS OR COMMENTS? NEED HELP?

Contact me at affiliatemgr@worldwidebrands.com, or call our toll free number (877) 637-6774 and ask for Colette to speak with me in person.